Privacy & Cookie Policy

Anita Purnell Wildlife & Sporting Art is the trading name of Anita Purnell. We take your privacy seriously and are committed to ensuring your personal information is handled responsibly. This privacy policy provides information on when and why we collect any personal information, how it is used if it is ever necessary to disclose this information to others, and how it is kept secure.
In this policy, “we”, “us” and “our” refer to Anita Purnell Wildlife & Sporting Art as a data controller.
This privacy policy applies to the Anita Purnell Wildlife & Sporting Art owned and operated websites
What type of information do we collect?

PURCHASE INFORMATION
We will only use personal data to complete a transaction or contract.
The data that is processed for this purpose is:
  • Name
  • Contact details: postal address including billing and delivery addresses, telephone numbers (including mobile numbers) and email address
  • Payment/payment card details – restricted views from PCI approved payment providers
  • Password(s)
  • Purchases and orders made by you
The lawful basis for this processing contracts, in that the processing is necessary for us to complete the requested service or contract or because you have asked you to take specific steps before we are able to do this.

ACCOUNT OR PROFILE CREATION
The data that is processed for this purpose are:
  • Name
  • Email Address
  • Password (encrypted)
The lawful basis for this processing is one of legitimate interests for the proper administration of our website and business, to complete a requested service or contract or because you have asked you to take specific steps before we are able to do this.

WEBSITE COOKIES
A cookie is a file containing an identifier that is set in your browser.
We may use cookies for the following purposes:

WEBSITE ANALYSIS
We use cookies to help us to analyse and improve the performance of our website and online activity. This type of information is automatically collected when you visit our website through the use of cookies, beacons, tags, and scripts. The data includes standard internet log information and details of visitor behaviour patterns, including IP address, browser type, pages requested, referring/exit pages and URLs, the number of clicks, landing pages and other data of this nature. This automatically-collected data is processed in a way that does not create personally identifiable information.
The cookies that are used for this purpose are:

GOOGLE ANALYTICS
Using external service; anonymised data shared with provider Google. See Google’s privacy policy.
The lawful basis for this processing is legitimate interests for understanding our customers’ behaviour, activities, preferences, and needs, and improving our products and services to meet customer needs.

SECURITY
We use cookies to help protect customers, employees and other individuals while using our website and online properties, maintaining their safety and welfare.
The lawful basis for this processing is legitimate interests for protecting customers, employees and other individuals and maintaining their safety, health and welfare.

STATUS AND IDENTIFICATION
We use cookies to identify you when you visit our website and as you navigate our website, including helping us to determine if you are logged into our website and providing access to your preferences and/or saved information.
The lawful basis for this processing is legitimate interests for understanding our customers’ behaviour, activities, preferences, and needs, and improving our products and services to meet customer needs. Also preventing, investigating and detecting crime, fraud or anti-social behaviour and prosecuting offenders, including working with law enforcement agencies.

PERSONALISATION AND CONSENT
We use cookies to store information about your preferences and to personalise the website for you, including to store your preferences in relation to the use of cookies.
The lawful basis for this processing is legitimate interests for understanding our customers’ behaviour, activities, preferences, and needs, and improving our products and services to meet customer needs.

ADVERTISING
We use cookies to help us to display content and advertisements that will be relevant and tailored to you.
The lawful basis for this processing is legitimate interests for understanding our customers’ behaviour, activities, preferences, and needs, and promoting, marketing and advertising our products and services to meet these needs.

MANAGING COOKIES USING YOUR WEBSITE BROWSER
It is possible for you to set your preferences for cookies in your browser, although this varies from browser to browser.
If you block all cookies it will impact the usability and features of this website.
Google Chrome
Mozilla Firefox
Safari
Microsoft Internet Explorer
Microsoft Edge

EMAIL LISTS & NEWSLETTERS
We want you to be able to receive useful and relevant information from us to your email.
As part of the registration process for receiving email content from us we collect personal information. We use this information to communicate with you about information/products/services you have asked us to tell you about. The data we process for this purpose is:
  • name
  • email address
  • statistics around email opening, link clicks and subsequent purchase actions.
The lawful basis for this processing is consent, in that you have given clear consent for us to process your personal data for a specific purpose. You can unsubscribe and withdraw your consent at any time by clicking the unsubscribe link at the bottom of any of our marketing emails. We do not purchase, trade or share email address lists with any other 3rd party organisations and/or businesses.

EMAILING YOU WITH RELEVANT ADDITIONAL CONTENT
We may also use your personal information to contact you via email to:
  • obtain or provide additional information
  • check our records are correct
  • check occasionally that you are happy with our services
  • recommend products, courses or services that might
The lawful basis for this processing is legitimate interests for ensuring the accuracy of our processed information and improving and marketing our products or services to meet customer needs.

WHO IS DATA SHARED WITH?
We use an external service provider MailChimp to deliver our email marketing messages.
See Mailchimp’s privacy policy.

Data for legal purposes
There may be instances where we need to process your personal data for compliance with a legal obligation or the rights of individuals.
We may process personal data where necessary for legal summonses, claims, court order or other legal processes. The lawful basis for this processing is our legitimate interests in the protection and assertion of our legal rights, your legal rights and the legal rights of others.
We may process personal data where necessary for obtaining or maintaining insurance coverage, managing risks, or obtaining professional advice. The lawful basis for this processing is our legitimate interests in the proper protection of our business against risks.

Who is data shared with?
We will not sell, share or license out data to anyone; we are the sole controller of the information collected on this site.
We may send personally identifiable information about you to other companies or individuals when:
  • We need to share the information to provide a service you have requested.
  • We need to send the information to member companies who work on behalf of Anita Purnell Wildlife & Sporting Art to provide a service to you. These companies do not have the right to use the personally identifiable information we provide to them beyond the given purpose and lawful basis for collection, unless explicitly stated.
  • In the unlikely event of having to respond to legal summonses, court order or other legal processes.
  • Transferring your data internationally
We will only transfer data internationally to organisations based in countries that have appropriate data protection approved by the European Commission (“adequacy decision”).
We Anita Purnell Wildlife & Sporting Art are based in the United Kingdom. We have a US based hosting infrastructure for our websites. Google Analytics is based in the US and approved by EU-U.S.

Privacy Shield
Your right to access, rectify and erase personal information. You are entitled to view, amend, delete and receive/download your personal information that we process in a structured, commonly-used, machine-readable format. You will need to supply appropriate evidence to verify your identity.
Data requests that are deemed as “excessive” or unfounded may result in a fee being charged.
In some circumstances, you have the right to restrict or object to the processing of your personal data.

YOUR RIGHT TO OPT-OUT
Where you have consented to the processing of your personal information (lawful basis is consent) you have the right to withdraw that consent at any time. We commit to making this process as easy for you as it was to provide consent or opt-in.

CONTACT
To progress any requests related to your personal information please contact Anita Purnell at info@anitapurnell.com

Changes to this privacy policy
Anita Purnell Wildlife & Sporting Art review this policy to take into account developments in the site and changes to information collected.
If we make substantial changes in the way we use your personal information we will notify you by posting a prominent announcement on our pages and/or contacting, you directly if there is a legitimate interest lawful basis for doing so. Should you have any queries regarding the capture, storage and use of personal information by Anita Purnell Wildlife & Sporting Art, please contact us with your question.

OUR COMPANY DETAILS
This website is owned and operated by Anita Purnell Wildlife & Sporting Art. Our location is 33 The Settlement, Ockbrook, Derbyshire, DE72 3RJ.

CONTACT US
Should you have any queries regarding the capture, storage and use of personal information by Anita Purnell Wildlife & Sporting Art, please contact us with your question.

Post
FAO Anita Purnell Wildlife & Sporting Art c/o 33 The Settlement, Ockbrook, Derbyshire, DE72 3RJ.

Email
Use the email address info@anitapurnell.com